Seeing New York Magazine’s video on how to turn menswear into women’s wear inspired me to write about styling unisex looks to please men and women. Finding companion styles for men and women is ideal, but sometimes a program is too broad for that to be accomplished while sticking to a budget. When that is the case, you have to turn to unisex styles. Though some dread unisex looks, sometimes they are the most cost-efficient. Knowing how to style a shirts for men and women might make the difference when you are trying to land a sale. Depending on your clients’ promotions, they may be willing to let their employees accessorize their uniforms. Below are a few tips for you to suggest to your clients on how best to style unisex tops.
Women:
If the promotion involves polo shirts, try to tighten the top and loosen the bottom. A woman can add a belt or pair the collared shirt with a high-waisted skirt or pant. For a T-shirt the same rules can be applied or a woman can choose to wear the shirt loose and pair it with a more fitted bottom, like skinny jeans.
Men:
Unisex shirts are usually looser than a classic men’s shirt so men, too, need to find a way to comfortably and fashionably wear unisex polos or tees. For this, there is no better option than tucking. If a man is wearing a polo that is too long or too baggy, tucking it into to a belted pair of trousers will streamline the look and hide any excess fabric. T-shirts are less of an issue for men, except the unisex styles might be a little short. If that is the case, encourage end-buyers to go up a size.
If absolute uniformity is a must, then encourage men and women to pair unisex styles with understated jewelry and other accessories they wear on a daily basis to make the look their own.
